Corporate Identity Guide

This section includes a set of basic BitDefender corporate identity elements. This is where you can find the text and visual aids allowing you to build your message in accordance with the BitDefender brand requirements.

Please select one of the categories below to access the corporate identity element you need. To seek further guidance on how to communicate the BitDefender brand, please refer to the Corporate Identity Guide.

Should you have any other queries concerning the BitDefender brand, please mail us at brand@bitdefender.com

Corporate Boilerplate

These are the standard corporate descriptions. This is who we are, in a nutshell.

85 words
BitDefender is the creator of one of the industry's fastest and most effective lines of internationally certified security software. Since our inception in 2001, BitDefender has continued to raise the bar and set new standards in proactive threat prevention. Every day, BitDefender protects tens of millions of home and corporate users across the globe-giving them the peace of mind of knowing that their digital experiences will be secure. BitDefender solutions are distributed by a global network of value-added distribution and reseller partners in more than 100 countries worldwide. More information is available at www.bitdefender.com

50 words
BitDefender provides one of the industry's fastest and most effective lines of internationally certified security software, setting new standards for proactive threat prevention since 2001. Through our global network of partners our technology protects over 41 million home and corporate users in more than 200 countries, and in some of the world's largest corporations.

25 words
BitDefender provides one of the industry's fastest and most effective lines of internationally certified security software, setting new standards for proactive threat prevention since 2001.

Graphic Identity

Logos

If you are using the BitDefender logo for the first time, please refer to Section 2: Graphic Identity of the Corporate Identity Guide.

This is the BitDefender logo:

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This is how the BitDefender logo appears against different backgrounds:

color on black background
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color on red background
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grayscale on black background
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grayscale on white background
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black on white background*
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*Black on white must only be used when the medium does not support coloring or grayscale. Examples of such media include fax machines and some LED/LCD displays.

To download the BitDefender logos below, right-click the corresponding link and Save as.

Logo Straplines

The BitDefender brand is one which speaks of simplicity of design and a strong drive towards innovation.

This is the recommended positioning of the logo-strapline combination.

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The strapline can alternatively be replaced by the address of the BitDefender web site. Please note the recommended positioning.

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Colors

Just as with all other brand identifiers, the consistent use of the BitDefender colors plays an important part in reinforcing the strength of our brand. This is the BitDefender Main Color Palette:



For further information on the BitDefender Secondary Color Palette please refer to Section 2: Graphic Identity of the Corporate Identity Guide.

BitDefender Fonts

The use of these recommended fonts helps complete the visual identity of the BitDefender brand:



Archived fonts